Course Description

During the last 3 years, businesses have experienced dramatic economic changes. This has been particularly hard on companies that export, as trade restrictions, tariffs and currency fluctuations have been at the forefront of economic news.

However, despite economic challenges, a business that optimizes spending is more likely to succeed versus those that are more conservative with their cash flow. Discover how you can adapt your export plan to ensure that it is flexible and focused on growth and opportunities even in the face of economic barriers.

What Will I Learn?

• How to develop a solid export plan that can withstand economic downturns
• Ways to create a competitive advantage when there are disruptions in customs, shipping, and government restrictions
• Elevate marketing and product offerings towards consumer groups that emerge during recessions
• Understand how to prepare your business for evolving economic indicators

Presented By

Chris Legler  and Chelsea Sang

Small Business BC’s webinars are delivered online via Zoom. A few tips to accessing your webinar content:

• Once registered, you will receive the Zoom link for the webinar before the start time.
• Registration closes 2 hours before webinar start time.
• Missed the live webinar? No problem. All registrants will receive access to the recording for seven days after the live session.