A central question all entrepreneurs must ask themselves is: What problem does my product or service solve? A business can flourish when a gap in the market is satisfied by its product or service. But, how do you build a customer-centric business that solves a real problem?  This interactive seminar will help you make your business into one that solves real customer problems. You will craft a value proposition and formulate a foundation for building your unique business.

This seminar will help you:

• Understand why it matters to properly understand the value you bring to customers
• Communicate what makes your products and services unique
• Craft a value proposition that you can use when communicating about your solution
• Use a lean canvas approach to focus different aspects about your business together

Presented by Amin Yazdani, Software Architect and Director of Technology of A.Y. Technologies Inc.