Course Description

Breaking into the U.S. market as a Canadian e-commerce brand presents unique challenges and opportunities. From capturing and engaging a new audience through email marketing to understanding the intricacies of profitability, there are many factors to consider.

This presentation delves into three fundamental areas of e-commerce: harnessing the power of email for audience growth, ways to maximize profitability, and essential strategies for a Canadian business launching a product in the competitive U.S. landscape.

What Will I Learn?

• Get quick and actionable tips on growing your customer base
• Identify areas of improvement in your business to increase profits
• What to consider when exporting a new product to the U.S.

Presented By:  Chelsea Sang

To Note:

• Small Business BC’s webinars are delivered online via Zoom.
• Once registered, you will receive the Zoom link for the webinar before the start time.
• Missed the live webinar? No problem. All registrants will receive access to the recording for seven days after the live session.