Do you know the Importance of Branding? If you are looking to learn from the World’s Best Brands than this is the webinar for you.

As you may know, Apple is the world’s most valuable brand valued at $ 184 billion, with Google on the second spot at $ 142 billion. What makes these brands valuable and what can we learn from them? As a small/medium sized business, can we duplicate their success? If so, how? Every company is unique, with their own unique values, team of people and unique propositions. This means that there is no one-size-fits-all solution in branding. Maybe today we don’t have the billions of dollars to spend in marketing and branding like Apple does, but there are a lot we can do with the existing resources that we have, to be the Apple in our own niche market. Building a powerful brand is a journey, and as in any journey, having a clear map and a good sense of direction are crucial.

In this session, you will learn some crucial elements of building a successful brand and practical examples that you can use in your business. Register today to kick start your brand building journey.

Facilitated by: Catherine Lee-Hannley