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Market Research 2: Surveys and Focus Groups for Knowing Your Customer

January 31, 2017 @ 10:30 am - 4:30 pm

Do you want to know how much money your customers will spend? What motivates them to buy? How to attract more of your best clients? These answers, and more, can be discovered through primary market research.

Join Mark Eversfield, Small Business BC’s Market Research Analyst, to learn effective tools for collecting primary research.  This seminar will help you understand how to begin conducting market research for your business.

Learning Objectives:

  • Learn the difference between quantitative and qualitative data
  • Discover how to determine your business viability
  • Uncover successful methods of collecting data
  • Identify the key questions to ask when researching
  • Take away on-going information search and monitoring tactics
  • Learn key tools for gathering information

Presented By: Mark Eversfield, Market Research Expert at Small Business BC

Details

Date:
January 31, 2017
Time:
10:30 am - 4:30 pm
www.bdic.ca

Venue

Suite 701 5201 50th Avenue
Yellowknife, Northwest Territories X1A3S9 Canada
Phone:
867-767-9075

Organizer

To register, please email us at info@bdic.ca
Phone:
1-867-767-9075
Email:
info@bdic.ca
View Organizer Website

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