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Market Research 2: Surveys and Focus Groups for Knowing Your Customers

May 10, 2018 @ 11:30 am - 5:30 pm

Free

Do you want to know how much money your customers will spend? What motivates them to buy? How to attract more of your best clients? These answers, and more, can be discovered through primary market research.

Join Mark Eversfield, Small Business BC’s Market Research Analyst, to learn effective tools for collecting primary research.  This seminar will help you understand how to begin conducting market research for your business.

Learning Objectives:

  • Learn the difference between quantitative and qualitative data
  • Discover how to determine your business viability
  • Uncover successful methods of collecting data
  • Identify the key questions to ask when researching
  • Take away on-going information search and monitoring tactics
  • Learn key tools for gathering information

Presented By: Mark Eversfield, Market Research Expert at Small Business BC

Details

Date:
May 10, 2018
Time:
11:30 am - 5:30 pm
Cost:
Free
Event Category:
Website:
www.bdic.ca

Venue

Available Online for Communities and at BDIC Boardroom for Yellowknife
Online and in Yellowknife at BDIC Boardroom - 5009, 50th Avenue Canada

Organizer

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