This seminar will help you focus on what your business has to offer and how you can communicate your message successfully. Delivered in a fast paced, interactive style filled with examples to get your entrepreneurial ideas flowing and leave with the next steps for a marketing plan.

Learning Objectives:

• Learn how to craft your message and select the right tools to effectively reach your target market.
• Discuss various media choices with particular emphasis on the changing media landscape and how digital media is altering the consumer decision-making process.
• Find out the cost effective marketing options for small business.

Presented By: Mary Charleson, Charleson Communications.